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Salesforce AP-216 Exam Syllabus Topics:

Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. What are the three types of mobile campaigns a business user can create in IS?

A) Browser Notification
B) SMS Text Message
C) Push Message
D) In-App Notification
E) JSON Data A

2. How quickly does Marketing Cloud Personalization synthesize and activate data to gauge and respond to an individual's in-the-moment intent, across channels?

A) 30 seconds
B) 1 minute
C) 1 second
D) 30 milliseconds

3. A customer receives emails from her favorite brand that are not personalized to her interest. What Marketing Cloud Personalization feature will help improve this customer's experience?

A) A/B testing
B) Surveys
C) Open time email
D) Rule-based targeting

4. Which three components of a server side campaign can be defined by a business user?

A) Experience rules
B) User attributes
C) Campaign responses
D) Campaign rendering
E) Promoted content

5. What are IS machine learning powered algorithms called?

A) Einstein Recipe
B) Einstein Decisions
C) Machine Learning Tools
D) Data Science Workbends

Solutions: